What Is SEO? and Why Is It Important?

What Is SEO? and Why Is It Important?

SEO stands for Search engine optimization is a very popular and important term. If your are blogger or website owner then you must be familiar with the SEO. For every online business or blogging sites; seo must be important. Now you have a question in your mind that what is SEO? and Why SEO in important? In this article we have explained in detail about SEO and it’s important. SEO is basically a defined set of rules that have to be followed by blogger for optimizing the website as per the search engines. SEO helps to increase the website traffic and ranking as well. If you want to improve quality of your website and traffic then follow the search engine optimization tips and tricks.

Types of SEO

There are two types of search engine optimization. First is white hat search engine optimization and second one is black hat search engine optimization. Both types of SEO are important but obviously there are different opinion regarding that.

Importance of SEO?

There is a lot of competition in the market. Everyone is egger to move forward than other. SEO play the important role in this competition world. If anyone has any question then they go to search on Google. SEO helps your website to show in the search engines. If your contents or products come in the search engine result then automatically your website traffic will increase and site ranking as well.

Read > 3 Different Type of SEO Techniques and Practice

Reasons for Search engine optimization Importance:

As we have discussed about seo and its importance. Now we will see some main points which is describe the reasons behind use of SEO. Why SEO is trending topic now days?

1- When any one search for topic or question in the search engine. 90% of people prefer to click on the top 5 search results on the first page. If your website is not coming on the top 5 of first page then you will miss the visitors. You can’t drive the traffic on your products or website. So for coming on the Google first page result you must need to do the good SEO for your website/blog. With the good SEO tricks you will successfully drive the traffic on your website and increase the site ranking.

2- SEO helps to increase the website trust. Visitors have faith on the search results shown by search engines. The keywords are important to build the trust with search engine for your website. If you do the good seo then you can be successfully increase the traffic and ranking.

3- You all know about social sites. Everyone heard about facebook, twitter and Google etc. SEO is also good for the social promotion of website/blog. If user finds your website on search result and like them then they will promote these on social websites.

4 – SEO will put your website, products or blog ahead of your competitor. For example two websites have same products. One has done the SEO and other website is without SEO. In this case the SEO optimized website comes on the top of the search result page. SO SEO will help directly to increase visitors and ranking of your website.

Read > 5 SEO Mistakes – Never Do At Any Cost

Main stages of the Search Engine Optimization:

There are two main stages of SEO

1- On Page SEO

2- Off Page SEO

On Page SEO: On page seo means what you have to be apply the rules in your site directly like key words, title, tags etc.

Must Read > 8 Great On-Page SEO Techniques and Tricks

Off Page SEO: Off Page SEO means how to promote the website or blog to increase the search engine ranking like from facebook, twitter etc.

Must Read > 12 Best off-page SEO Trends and Techniques

In this post you have gone through about what is SEO? and Why is SEO important for your website or blog. Please share this post if you like it.


Romil is a blogger who loves to write on several topics from last few years.